To access the videos, go to Financial Statement Analysis Videos.
The primary objective of accounting is to provide information that is useful in making good decisions. The videos emphasize that accounting is not an end but is a means to an end. Timely, relevant, and reliable accounting information is what enables a user who has an interest in the financial performance of the business to make good decisions. Business success begins with the fundamental knowledge and understanding of how accounting information is generated and analyzed for making good decisions.
Some students who watch these videos are not accountants. Individuals who own, manage, or work in a business should understand how accounting information is generated and analyzed to assist them in their specific responsibilities and enable them to make better decisions. For example, costs, prices, sales volume, profits, and return on investment are all accounting measurements and understanding these and other accounting terms and concepts help them understand and communicate within their business environment. Accounting is the language of business.
The videos include:
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